…5, 6, 7, 8
Well done you’ve passed the test and proven Microsoft wrong!
Research suggests that our human attention span is continually declining due to the increase in technology and multi-screening… but is this really a bad thing? It gives you the opportunity to get those brain cells ticking and put your creativity to the test, focusing on what’s important and defying expectations by creating memorable content.
At the end of it, its all about ENGAGEMENT, right? Develop that and your consumer attention and interaction will coming flooding in.
Why else would we binge watch 6 hours of our favourite show on Netflix? Take a minute to let it soak in (but a minute is 52 seconds too long). Time is precious and our attention span is a form of currency. So, let’s not waste any time and get your message across in the most efficient way. Here at Kelly Services, we have a school of creative candidates that will help you cut through the noise. After all, a little bait catches a large fish.